Portrait of Giuliana Benetton

Rank #1029

Giuliana Benetton

Net worth $4.1B

Fashion retail, investments · Italy

Born
Jul 08, 1937
Age
88
Source
Fashion retail, investments
Residence
Treviso
Citizenship
Italy
Marital status
Widowed
Children
4
Education

Net worth over time

Biography

  • Giuliana Benetton and her three brothers, Luciano, Gilberto and Carlo, founded the clothing retailer Benetton Group in 1965.
  • After the death of their father, her brother Luciano - then 14 - started working at a clothing store in Treviso, Italy.
  • A bright yellow sweater knitted by Giuliana caught the attention of Luciano's colleagues and led the siblings to found the Benetton Group.
  • Through holding company Edizione, the family has invested in retail, publishing, banking and highway concessions.
  • Gilberto and Carlo died in 2018; their shares went to Gilberto's daughters Sabrina and Barbara and Carlo's sons, Massimo, Andrea, Christian and Leone.
  • The Benetton Group ran controversial, award-winning shock advertising campaigns in 1982, including a focus on the AIDS epidemic.
  • One of the group's ads, which ran during the 1990s, was featured in the Guinness World Records 2000 as the "Most Controversial Campaign."

Financial assets

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