Giuliana Benetton
$3.7B
Born
Jul 08, 1937
Age
88
Source of Wealth
Fashion retail, investments
Residence
Treviso,
Citizenship
Italy
Marital Status
Widowed
Children
4
Education
- Giuliana Benetton and her three brothers, Luciano, Gilberto and Carlo, founded the clothing retailer Benetton Group in 1965.
- After the death of their father, her brother Luciano - then 14 - started working at a clothing store in Treviso, Italy.
- A bright yellow sweater knitted by Giuliana caught the attention of Luciano's colleagues and led the siblings to found the Benetton Group.
- Through holding company Edizione, the family has invested in retail, publishing, banking and highway concessions.
- Gilberto and Carlo died in 2018; their shares went to Gilberto's daughters Sabrina and Barbara and Carlo's sons, Massimo, Andrea, Christian and Leone.
- The Benetton Group ran controversial, award-winning shock advertising campaigns in 1982, including a focus on the AIDS epidemic.
- One of the group's ads, which ran during the 1990s, was featured in the Guinness World Records 2000 as the "Most Controversial Campaign."
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